AI

Building an app with an AI agent changes what matters most in software development: the thinking that happens before any code gets written.

Highland President and CEO Jon Berbaum joins The Association Insights Podcast on why associations must treat joining and staying as two different challenges.

Our top takeaways from ASAE 2026 in Indianapolis, including why the strongest membership insight came from a cognitive neuroscientist.

AI can sound completely certain while being completely wrong. A look at why hallucinations happen, what they've already cost people, and how to catch one before it costs you.

AI is re-bundling the value associations once owned. A practical framework for thinking across efficiency, member value, and the coordination role your association can hold.

Organizations are implementing AI because the board said so. In many cases, that decision is happening before anyone has defined what the tool is for, who is accountable for it, or what happens when it goes wrong. That gap is more costly than most people expect.

Real data is often off-limits when you're building something new. Synthetic data lets you move faster, test smarter, and skip the compliance headache without sacrificing realism.

A look at 12 AI tools professional associations are adopting in 2026, from staff efficiency and content personalization to member resource discovery and new member value, with practical notes on what each tool does well and where it falls short.